Interview By: Sasha Kremenetsky
Fresh off their one-year anniversary in the biz, sisters and nail artists Donne and Ginny Geer have the Southern California nail art scene locked down. Their salon, Hey, Nice Nails! has been serving up custom nail art to a loyal clientele since their opening last December, not to mention, they’ve published their very own DIY nail “bible” aptly titled Nail Candy. Most recently, they’ve caught the attention of famed Long Beach rapper Snoop Dogg, who has become yet another devoted supporter of their mission to deliver "nice nails to nice people."
We caught up with the duo behind the future nail art empire and had them spill the tea on their struggles, successes, and what it was like doing nails for one of L.A.’s most beloved rappers.
1. So what does it feel like officially saying you’ve made it past your first year as business owners knowing that things are going well?
Donne: It’s a great accomplishment because I feel like a lot of business fail within the first, well, (laughs) it’s five years, but we made it through one! Only got four more!
Ginny: It’s exciting! We were profiting right off the bat so we never had a month where we didn’t make our nut or anything like that.
2. What’s your favorite memory when you look back on the last year?
D: Part of me wishes that I appreciated the construction phase a little bit more. I hated it. I feel like that was so hard and it tested us so much, but it was a beautiful thing because we built something from the ground up. We put ourselves into this.
G: I had multiple breakdowns during that phase. It tested every relationship we had, but it was totally worth it. Also, some six year old threw up on her way over here because she was so excited. She was the ideal client because it was all about the nails.
3. How did you guys end up doing nails for Snoop Dogg?
D: So Brass (of NAILgasm) has a friend who works for him. Somebody tagged us in one of Snoop’s Instagram shots and his thumbnail had a pot leaf on it so we left a comment saying ‘Yo Snoop if you’re ever in your hometown (Long Beach, CA) come get your nails done at Hey, Nice Nails!” Just putting it out into the world and like four hours later Ayla texts saying, “Hey do you guys wanna do Snoop Dogg’s nails?”
G: We were like yes, obviously!
4. Does he normally come to the salon or do you go to him?
G: We went to his studio in Culver City where he shoots his YouTube channel and then we went to his warehouse in Inglewood that has a full recording studio and basketball court.
D: The whole thing is super high security. I was talking to his security guard and he knew exactly what car I took to get there and everything.
5. What does he normally lean towards for his designs?
G: He normally likes the French look. We’ve been doing samples for him because he’s such a visual person. I think he wants some Rasta shit next time. We’re going to go green, red, and yellow, like maybe a striped French with Lion of Judah on there.
6. In real life is Snoop as chill as his rap persona?
G: Chiller. (laughs) I would say he’s more chill. He was watching movies and smoking blunts the entire time I was doing his nails. He calls us his “nail girls.”
D: While I was fixing one of his nails he just starts rapping and singing in front of me and I was just sitting there getting a personal serenade from Snoop. My mind was blown.
7. So what’s next for you guys?
G: Growing the salon into a brand. We’re going to be teachers this year and Chica Artista Nails will be coming this May.
D: So yeah, she’ll be an apprentice while she’s going to nail school and once she gets her license she’ll be hired and working full time. We want to cultivate good artists that can learn the technical skills. Also Lili Nguyen (This Is Venice) is coming to visit the salon this April.
8. Any plans for Nail Candy part two?
D: We would love that!
G: Yeah, we totally would. It’s just a matter of getting in contact with out publisher.
To stay current with the designs posted every day, visit heynicenails.com